Email Marketing 101

Since the internet’s earliest days, marketers have understood the importance of cultivating an email list full of targeted, engaged subscribers. As one of the most effective ways of generating a profit online, it’s a fundamentally important component of any website’s marketing strategy.

But why are list-building and email marketing so effective?

In short, they’re highly personal ways to build a relationship with an audience. As the trust builds, that audience is more likely to buy your product.

Of course, once you’ve committed to building a list, the biggest question is: How do you get more subscribers? A great-looking optin form and a strong incentive to subscribe are vital for generating email list optins — without these, why would anyone sign up?

But, even with a nice form and compelling incentive, the most important thing of all is to give the optin form maximum visibility on your website. The more visitors who view an optin form, the more subscribers it will generate — it’s that simple.

Without doubt, the most effective way to get eyeballs on your optin form is via popups.

Popups jump out at visitors, guaranteeing maximum attention and ensuring the content gets read. This is why they’re so effective at generating conversions.

Some of you may argue that popups are intrusive and hurt the user experience, but this is only true when they’re overused. Some websites spam visitors with popups on every page, thereby giving them a bad name.

If popups are used sparingly — and in conjunction with great content — few will object, especially if you throw in a genuinely valuable signup incentive. If you use popups this way, people will want to see them, so they can subscribe to get awesome updates and freebies!

However, this isn’t a lesson on the whys and hows of using popups — I’m here to show you eight of the best WordPress popup plugins, so you can add great-looking popups to your website and grow your email list. Let’s dive in!

Make $20.00/Minute

Software Creates Instant Ebooks – Make Money with Ebooks

Have you ever wondered why best—selling magazines use plenty of color, cool layouts, and eye grabbing design on every single page?

Is it because they are bored, and like spending money for no reason?

Or is it because…

They want to ENGAGE their readers with awesome, eye—popping content from start to finish?

Imagine if you picked up a copy of Men’s Health magazine, and when you opened the first page, it was a plain white sheet of A4, with size 11 courier font in black… and nothing else…

… you wouldn’t even read the first page, not to mention the rest of the damn mag!

What does this have to do with your online business?

Because your ability to make money starts with being able to build a list of prospects… and your ability to do THAT comes down to having an awesome freebie report they want to download and actually READ.

NOW you can do it instantly!

Why waste time and money creating a landing page, and driving traffic to it, if your lead magnet sucks?

The only way to stand out and win people’s trust and attention (and get them on your list, and opening your emails) is to create HIGHER LEVEL freebies that your competitors can’t…

… I’m talking about modern, eye—grabbing designs, easy to read layouts, the right use of color, and awesome content to show people your report is worth opting in for… and keep them glued to your content right to the last page.

Remember, success online isn’t just about building a list… you have to DELIVER on your promises when it comes to your list building freebie.

If your freebie doesn’t engage people, you’ve lost their trust and respect.

And when that happens, good luck getting them to open your future emails.

And besides — if people don’t actually READ your report, they won’t get any value from you, and they’ll miss your pitch at the end. Isn’t that the whole point of giving them the report in the first place?

Look, there’s a simple solution to all this.

It’s a brand-new report creating tool called Sqribble — and it takes care of everything for you, saving you hours of work, and helping you crank out smoking reports, guides, or eBook products that people actually want to opt in for and read, to the very end!

Here’s how it works


OH yeah, it can even create the content for you too! This is totally nuts, and I love it. I think you will too, when you see it in action…


Gina Sands

77% of Consumers Prefer Text

When you are trying to make money online, your biggest obstacle is getting the attention of your audience. Many of the most successful marketers use a combination of methods to get to their audience. Text message marketing is probably the quickest and easiest. However, email marketing when done correctly can also achieve some dramatic results.

Did you know that 73 percent of consumers wish more businesses texted them? Our latest research on generational text messaging shows that people of all ages want to text with businesses and are already receiving texts from them. It’s time to spring into action and think about how your business can use this information, because your texting pool just got bigger. Texting Preferred

Herculists Safe Lists

I have to admit that I am not a user of safelist and email exchanges. However over the years Herculist program does at least get people looking at your website for a variety of reasons. The program is faily inexpensive and is frequented by the hardcore beginning affiliate marketers .

The Herculist safelist is a branded safelist that promotes your offer to its members. It operates in the same way as a solo ad would but there are key differences to this type of email list. … In the case of the Herculist safelist, this list consists of over 81,755 members .

Leads, Leads, Leads!
You can Try Herculist Here

Recruit On Demand

Ringless VoiceMail Drops

How And Why Mobile Cell Phone Voice Mail Drops Work So Well

The simple solution for getting hundreds, thousands, even millions of calls out almost instantly! Voice Broadcasting Services save the time and expense required in setting up your own equipment. Voice Messaging allows for you within minutes — announcements, security alerts, urgent sales events, Collections reminders, last-minute polling and canvassing, even notes to clients or agents in the field, anywhere around the globe… the possibilities are endless.

Here are just a few applications and industries who already use these cost-effective services:

Business to Business Live Leads. Press 1 campaigns for marketing business services and products to business is an extremely viable and affordable method to get your information to decision makers. We have successfully provided live lead transfers for commercial mortgage, technology products & services, credit card processors, merchant cash advance, business grants and loans, small group health plans, yellow page directories, advertising programs, website development, Search engine marketing, and alarm companies to name a few.

Customer retention programs – offer sale information, loyalty discounts, or announce new services and products! Retailers, credit card companies, airlines, hotels and many more already find it invaluable.

Set and confirm appointments – a reminder to customers of upcoming appointments will keep your calendar full and increase efficiency ten-fold! Doctor’s offices, salons, service centers, anyone with an appointment-dependant business can benefit.

Announcements and Notifications – great for government offices, schools, businesses. Deliver announcements of meetings, make emergency announcements, follow up with reminders… the uses are endless!

Support your direct mail programs – tell customers to look for special offers, alert prospects to important information… techniques proven to double your response rate.

276 Million USA ALL Cell Phone Numbers

The Most Reliable Cell Phone Numbers of American Consumers

ACTUAL HEADER = first name, last name, address, city, county, state, zip, phone, carrier, gender, ethnicity, ownrent, latitude, longitude * Not every field is complete on each record.

Mobile Cell Phone Numbers, Leads, Databases,

We Send 10,000 RVM for you when you join Press1Cash

How McDonalds’ Uses SMS

McDonald’s and many other fast food restaurants have figured out that when creating a promotion, it’s best to put “the deal” first, then follow the deal with the “deal qualifiers”. What does that mean? For example, in the Arby’s promotion above, they’re advertising for consumers to receive a “Free! BBQ Bacon Cheddar Roast Burger”. That’s the deal, and it’s a pretty catchy deal if you ask me! But wait… there’s still a “deal qualifier”, and in the Arby’s example, that’s the fact that you only receive the deal, “with any soft drink purchase”. So for a consumer to get the free burger, they must purchase a soft drink.

How does this information help you increase redemption rates of your SMS promotions? What we’ve found over the last eight years at Tatango, is even though most marketers are aware that leading with “the deal” generates the most interest in a promotion, for some reason this logic goes out the window when it comes to creating a text message promotion. It’s also especially important with SMS promotions, because it’s very common for handsets to only show the first few lines of text in a preview of the message. If a customer is only seeing the first few lines of your SMS promotion, it’s critical that you show them the deal in those few lines, not the deal qualifier. Let me show you the difference…

Starts W/Deal: “McDonalds: Get one FREE double cheese burger when you purchase any…”

Ends W/Deal: “Mcdonald’s: Purchase any large soft drink after 5PM on Friday and get one…”

Even though the content of both SMS promotions above are identical, it doesn’t take a rocket scientist to see that the SMS promotion that started with the deal would have a much higher redemption rate than the promotion ending with the deal. That’s it, pretty simple, but you can see that using what McDonald’s already knows, could easily increase the redemption rates on your next SMS promotion.

Looking for more strategies to increase SMS redemption rates? 

Benefits of Email

Benefits of Email

It’s long-form
When it comes to business communication, we sometimes have to relay complex information or write lengthy emails to make sure we’re covering all of our bases. Although there’s immense value in concise communication, sometimes long-form emails are unavoidable.

You can add attachments
Although you can always send screenshots or pictures of documents through text, it’s sometimes easier and more practical to send multi-page documents through email. It’s also sometime necessary to send attachments through emails, so recipients can save the documents directly on their computers or forward on to other people.

You can reach many people at once
Email mass marketing is commonplace in business communication. It’s an easy way to blast many people at once with the same message. We firmly believe texting should be reserved for conversations, not mass marketing. Email is the best vehicle for this type of communication.


It’s associated with spam
Along with mass email marketing comes the negative connotation of spam. Although certain regulations are in place to protect consumers from an inundation of spam, not all senders adhere. Most consumers are used to tuning out emails from brands or people they don’t know because they’ve been conditioned to assume they’re advertisements or junk. Given this, email has a much lower open rate than text messages.

It’s more formal
We often feel compelled to insert a formal greeting or signature when writing an email. Email, by nature, isn’t conducive to quick conversations. It’s often used to convey information rather than create dialogue. It also doesn’t foster back-and-forth banter the same way texting or phone calls do because it’s not as immediate. Unfortunately, this means you often lose that personal touch.

It often requires extra resources
When companies send emails – especially as marketing tools – they usually need to be branded and designed, which requires resources like designers and/or HTML coders. Although it provides an opportunity to tell a visual story, it also means it will take longer and cost more to get your message out.

Texting vs. Email

Benefits of Texting

It’s fast and high-priority
What’s quicker than sending a text? Your customers can quickly respond to texts. Unlike email, texting doesn’t require a formal greeting or signature – a simple “yes” or “no” will suffice. Soon, with the rollout of RCS, responses will be even faster – recipients won’t even need to type because they will be able to just click a button. Additionally, if someone realizes the conversation is better had via phone call, they don’t have to go digging through their contact list to find the number. They can simply navigate seamlessly from text to voice call without missing a beat. In our 2019 State of Texting report, 74 percent of consumers reported having zero unread text messages at a given time, whereas only 17 percent said the same for email.

It’s mobile and available without WiFi
Today’s adult consumers spend an average of 3 hours and 35 minutes per day on mobile devices, according to a 2018 study by eMarketer. Texting comes pre-built on mobile phones and, unlike email, is available even without a wifi connection, which makes texting a more accessible medium.

It gets read
Unlike emails, texts aren’t buried underneath spam. While email open rates are roughly 20 percent, text messages have an open rate of 98 percent. These statistics speak for themselves. Our email inboxes inundated with messages – we simply don’t have the time to read each one and sift through for important information.

It’s concise
Texting requires you to make your point with fewer characters. Contrary to what you might believe, being forced to communicate with limitations can actually make your messages clearer and more efficient. The best writers are often told to cut characters because important messages are best not diluted with fluff.

It’s timeless
We already know that most adults prefer texting over any other communication channel. But now we know that younger and younger generations are showing a preference for texting over any other communication channel. According to the Pew Research Center, 91 percent of teens with cell phones actively text.

It’s conversational
Texting feels more human and personal than email because of its conversational nature. You can quickly and easily exchange texts just like you talk. This format also opens the doors for humor, Emojis and other fun elements that don’t always arise in email.


It’s not meant for long-form communication
Texting never will replace email entirely as long as users continue to treat it as a conversational messaging channel. One of the things we’re proud of here at Zipwhip is protecting the integrity of the medium of texting. In other words, we want texting to remain conversational and convenient. We don’t aim to eliminate email all together. We’re just offering a different channel meant for different types of communication. Nobody wants to read a multi-paragraph text message – their eyes will glaze over, and they’ll move on to the next.

Earning Quick Cash Online

I am so excited about the ability for the average entrepreneur to earn instant cash by providing a product that many marketers need to increase their bottom line. We will notice online that they are many Mobile marketing providers that will get the word out for you.

However these programs do not provide you an opportunity to earn money from using the technology or the ability for you to sell it.

Text Message Marketing has a 98% open rates and record smashing click through rates.  This means that your advertising dollar goes further, gets real eyes on your offer so you can make sales really fast.

Leads, sales and sign ups barely coming into your business, products and services websites.

Do you need to increase your sales and sign ups this month?

Do you want to create an influx of new leads streaming into your current business opportunity, real estate, product and service started today?

Do you want to increase your income by $5,000+ monthly within the next 30 days?

Well we have the solution. The solution is our platform using text message and ringless voicemail broadcasting to contact thousands of people within a few minutes with your message regarding your business, products or services.  Of course text messaging is the fastest way to contact anyone these days.

Imaging sending one text blast and receiving a huge response of people ready to buy or join your business, products or services.  Our system is proven to do it.

Text message broadcasting software

Ringless voicemail broadcasting software

You never have to explain anything.

Mobile Marketing is a proven concept that can provide a very nice income from early adopters of this technology. With the average marketer using safe list, solo emails, etc, these marketers have little chance to reach the number of customers they need to survive online.

However by offering a very effective program to their colleagues and their exising customers, these individuals are able to generate instant cash flow.